Social media resources for National HIV Testing Week

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We are only a few days away from National HIV Testing Week which kicks off this Saturday, 19 November. We’ve put together some sample posts, tweets and images to help you with your social media to promote the week.

The sample posts and tweets link through to different tools on our It Starts With Me website.

When to test tool

Suggested post for Facebooktrim-1

It’s National HIV Testing Week. Find out if you need to test https://goo.gl/NGk5ej

Thousands of people are getting tested for National HIV Testing Week. Find out if you need to test https://goo.gl/NGk5ej

Suggested tweets

Thousands of people are getting tested for HIV during #HIVTestWeek. Find out if you need to test https://goo.gl/HtgJvv

In the UK, thousands of people are living with HIV and don’t even know it. Find out if you need to test https://goo.gl/HtgJvv

Where to test tool

Suggested post for Facebook

Thousands of people are getting tested for National HIV Testing Week. Find out where to test https://goo.gl/YIijI0

Suggested tweet

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Make a difference today and join thousands of people getting tested for National HIV Testing Week. Find where to test https://goo.gl/BSTK1V #HIVTestWeek

Which test tool

Suggested post for Facebook

Still trying to make a decision on how to get tested for HIV? Here is a quick tool to help decide on the type of HIV test that might suit you. https://goo.gl/EyM6Yv

Suggested tweet

Confused about how to get tested for HIV? Find out which test might be right for you https://goo.gl/HxsE4r #HIVTestWeek

Order a postal test

Suggested posts for Facebook

It’s National HIV Testing Week. Join thousands of people getting tested by ordering a free HIV postal test today. https://goo.gl/sTqQcp

Thousands of people are getting tested for HIV this week for National HIV Testing Week. Order a free HIV postal test today. https://goo.gl/sTqQcp

Suggested tweets

Make a difference today and join thousands of people getting tested for National HIV Testing Week #ImTesting. Find where to test https://goo.gl/707QgO

Are you getting tested for #HIVTestWeek? Order an HIV postal test today
https://goo.gl/yTYqYi

Images

Here are some images you can download and use with your posts.

Square images:

Image one | Image two | Image three

Image four | Image five | Image six

Image seven | Image eight | Image nine

Image ten | Image eleven

Landscape images:

Image one | Image two | Image three

Image four | Image five | Image six

Image seven | Image eight | Image nine

Image ten | Image eleven

Social media flashcard

Download and print off our doubled-sided social media flashcard to personalise photos and posts during National HIV Testing Week. You can also share it with anyone else who’d like to use it over the week.

It Starts With Me: real people, real stories

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Today is the launch of the refreshed It Starts With Me campaign. The campaign champions strong individuals who are playing their part in stopping HIV: whether someone is HIV positive, negative or making the decision to test for the first time. They are doing something and have embraced the ‘It Starts With Me’ spirit.

Meet two of our campaign volunteers

Adam, 29, is excited to be part of the campaign and promote the message that there is no need to be afraid of HIV.

‘I’m not HIV positive but I know people who are living normally thanks to the treatment they take. I found out from them and my own research how much HIV has changed and that it’s treatable’ he said.

‘I think the main reason people shouldn’t be scared to get tested is because knowing you’ve got HIV is better than not knowing – at least that way you can get treated – and you are actually safer with someone who has HIV and is undetectable on treatment, than someone whose status you don’t know. I play my part in stopping the stigma around HIV by openly talking about it and regular check-ups. I’m proud that I know my status.’

Adam

Nana, 34, also cares deeply about taking action to stop HIV.

‘I’m very passionate about HIV prevention because I feel a duty to my community to do it. We can stop HIV if we all make the small personal commitment to get tested regularly.

‘It’s simple – if people get tested and are positive; they get help, they get treatment. If they test and are negative, they seek to remain negative. That’s just about it.’

What does he do to help stop HIV? ‘I get tested regularly because I know the facts about HIV. I’m standing up and making a difference.’

Nana

How can I get involved?

All organisations engaged in HIV prevention can order free It Starts With Me resources to support their work, including outreach and community events.

Some of the resources available to order include wallet leaflets, posters, booklets, stickers and display stands. Resources may be ordered free of charge.

For enquiries about campaign resources and further information please email [email protected].

Visit the new It Starts With Me website

Order resources

Launch date of the new look It Starts With Me Campaign

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ISWM_2016_initial_briefing 218x300We’re pleased to be able to announce that the new look It Starts With Me campaign will launch on 20 September 2016.

Since 2013, the national campaign has used social marketing, local engagement and policy work to increase HIV prevention knowledge and behaviours – including testing and condom use – in the nation’s most at-risk groups. The recent evaluation by TNS-Global revealed that while successful, there are more opportunities for the campaign to have greater impact. We hope to incorporate the evaluation feedback into the refreshed campaign.

The campaign aims to provide clear, consistent messages and activities across the country. These will seek to encourage individual responsibility, increase HIV testing and preventative behaviours and improve HIV knowledge.

The key elements of the campaign include video, advertising and provision of HIV prevention resources. Video, digital and print media will effectively promote messages of accessibility and acceptability of testing.

Find out more from our briefing document [PDF]